Auburn, Ala. - Safe travels are the focus of the 2013 Travel with Care transportation safety awareness campaign that will kick-off on Monday, March 18 at 10:00 a.m with a special ceremony on Samford Lawn. The Travel With Care campaign is an annual collaborative effort to promote safety on the road and courtesy between all modes of transportation including pedestrians, cyclists and motorists.

In its fourth year, the campaign is a collaboration between the City of Auburn, Auburn University, and the Lee County Sheriff’s Office, and is sponsored in part by Big Dog Running Company. At the kickoff ceremony, representatives from each organization will emphasize the importance of transportation safety. The community is invited to join Auburn Mayor Bill Ham, Jr., Auburn University Executive Director of Public Safety and Security Melvin Owens, Auburn Assistant Police Chief Paul Register, and Lee County Sheriff Jay Jones to kick-off a week full of awareness activities.

Throughout Travel with Care week, traffic laws and safety guidelines will be reinforced through public service announcements. Promotional items, many of which increase commuter visibility, will also be given away daily at various event stations. Big Dog Running Company is partnering with the campaign to make available a wide range of clothing and gear designed to increase nighttime visibility of walkers, cyclists and runners.

Event Stations will be set up at the following times and locations:

One of the most effective elements of the campaign are the Auburn Police Division’s efforts to enhance awareness of traffic and safety violations. Officers will educate commuters about nighttime visibility, jaywalking, and proper passing of transit and school buses, as well as reminding them of the three-foot law for passing cyclists.

Visit www.TravelWithCareAuburn.com to find out more about the many activities taking place March 18-22, 2013.